For most businesses, the company’s goal and priority would likely be continuity, success and growth of the business. Hence, it can be important to consider the profile of the landlord especially if you are serious about the growth and the success of your business. If you are in for the long term, it may be advisable to take up a lease from a reliable and reputable landlord. By doing so, business risk can be lowered and there can be more certainty and continuity of the business for the long term.